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Fueling the Fire: Intrinsic vs. External Motivation in Athletes
At Phosfit, we’re obsessed with performance — not just in the body, but in the mind. One of the most overlooked aspects of elite...
Mark Lambert
2 min read


More Than a Win: What Youth Sports Should Really Teach
Why Winning Isn’t Everything: Teaching Youth What Really Matters in Sport and Life In a world driven by results, rankings, and...
Mark Lambert
2 min read


Cool Hands, Fast Legs: Palmar Cooling for Track & Field Performance
When you're lining up for your next race or preparing for another jump or throw, your body is already heating up—and not just from...
Mark Lambert
3 min read
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